Copyscape Madness Or A SEO Necessity

Well of course that all depends on your online marketing strategy. If you are using social media and paid advertising and your goal is to build your business like this then it is not completely necessary.

The other case where you will not need to worry as much is if you are a video blogger I.E. All of your blog posts are just videos and very little written content. Then it will really not matter that much about SEO or your content being 100% original.

On the other hand, if you do create written content. Articles which are 500 words or more long or you are paying someone to create content like this then you may as well be getting the extra bang for your buck and enjoy some traffic from SEO for free. Sometimes even article writers who are trying to do their best on your article and keep it unique. Can easily copy a line of text about a place product or service and not realize that in the process your original article now shows up as duplicate content on the web.

Once this happens it means your article may well dissapear off the search engine, and the same could happen to your website as well. How can you stop this happening ? Well a little bit of extra effort is involved but if you are going to be relying on SEO for your traffic. Chances are it could be worth the extra hassle.

What you want to do is go to copyscape.com you can start with a free account which will allow you to check your website or posts for duplicate content. There are a couple of ways in which you can do this. Firstly you can add the url to copyscape and you will see if any duplicate content shows up on other websites. For your content this will of course mean one of two things either your article is not original or there is some duplicate (Copied Content) in it.

Or else the other possibility is that someone could have copied from your website. It would certainly not be one of the first times I have seen this happen. And I am pretty sure it will not be the last either unfortunately.. The other thing you can do but you need a paid or premium account to do this is. Copy and paste a whole article or bits of a website and paste it into the copyscape search bar. That will also tell you if anyone has duplicate content to what is on your blog or website.

It is not that difficult, it just takes up a bit of extra time to go through the process and a few extra dollars as well if you want to register for the premium copyscape account. But in the long term you could just find that it is well worth that extra effort.

I hope you found this article useful and I will see you shortly again. If you haven’t already feel free to register for my 101 blogging tips by entering your email address in the subscription box in the top right hand side of this page. 🙂