"How Social Media Has Revolutionized Search Marketing": SMN Webcast June 1, 1 PM EDT

“How Social Media Has Revolutionized Search Marketing”: SMN Webcast June 1, 1 PM EDT

Redding, CT (PRWEB) May 18, 2011

On Wednesday, June 1 at 1 PM EDT Search Marketing Now presents “How Social Media Has Revolutionized Search Marketing,” a free webcast featuring Eric Enge, SEO expert and president of Stone Temple Consulting.

This webcast is free and registration is open at Search Marketing Now.

It’s been said that ‘social media is the new SEO.’ This webcast explores the impact of social media on search marketing and what marketers need to know about how the two are inter-connected.

Search expert Eric Enge will present a look at how the search engines are factoring social media into search results, and what marketers can do to optimize their social media. Drawing from recent Optify Research, Erez Barak will follow with a data-driven perspective on the convergence of search and social media.

The presentation will include a live Q+A with the speakers, who will likely answer questions such as:

•How does social media affect search marketing and what’s the role of social authority in this equation?

•How should marketers leverage social media for it to impact search?

•Will search and social media further converge in the future – or remain distinct channels?

This webcast is sponsored by Optify. Optify is the leading provider of marketing software and services for the Real Time Web. Optify’s hosted, easy-to-use platform enables businesses and online publishers to drive more traffic and leads through organic search and social media, convert website visitors to customers, and measure and share results in real time with simple but powerful enterprise scale reporting. For more information, visit http://www.optify.net.

About Search Marketing Now and Third Door Media:

Search Marketing Now webcasts are produced by Third Door Media, Inc. Third Door Media’s mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful.

Third Door Media produces the conference series Search Marketing Expo – SMX, which includes SMX West, SMX Advanced, SMX East and other SMX conferences. Third Door Media also publishes the search marketing news and analysis site Search Engine Land and Sphinn.com, the place for web, online, search, interactive and internet marketers to share news stories, talk within subject-specific discussion forums, build a network and stay connected to hot topics in internet marketing.

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